Understanding the Relationship Between Various Marketing Channels
In a previous blog post, we covered the value in multi-channel funnels reports . Digging in deeper into the value of this type of reporting...
Showing posts with label multi-channel funnel reporting. Show all posts
Showing posts with label multi-channel funnel reporting. Show all posts
Thursday, May 16, 2013
Monday, May 13, 2013
The Value in Multi-Channel Funnels Reports
Marketers often tend to attribute conversions to the last interaction a customer had with a marketing channel. However, looking at it from ...
