10 Facts About Ads Quality Straight From Google In the SEM world, there are constant discussions taking place on how to improve Quality Scores. Although we’ll never receive the Quality Sc...
Google Remarketing Optimization Tips (Part 3) In this final post covering Google Remarketing optimization tips, let’s quickly recap the best practices we previously reviewed. Part 1 Tips...
Google Remarketing Optimization Tips (Part 2) As a continuation to Google Remarketing optimization tips ( part 1 ), this week we will review two more best practices. Last week we discus...
Google Remarketing Optimization Tips (Part 1) So you’re excited that you’ve launched your Google Remarketing campaign and it’s generating conversions out of the gate, but now what? How ...
Optimize Your Display Network Campaigns with New Tools & Reports Google recently launched the Google Display Planner for Display Network campaigns. This tool provides suggestions based on the data you en...
Time To Get Creative with Google Analytics Remarketing You may already be familiar with the fact that you can make your Remarketing more powerful via Google Analytics , but it’s time to take it a...
Make Your Remarketing More Powerful via Google Analytics Google Remarketing has proven to be a lucrative tactic for many advertisers. The product is continuously improved upon such as being able t...
One Highlight to Google Enhanced Campaigns When Google Enhanced Campaigns launched a couple of months ago, it received mixed reviews. The constraints of targeting tablet/desktop ver...
Want to Remarket To People Similar to Your Customers? Google Remarketing, also known as Google Retargeting, is a powerful internet marketing tactic. It allows you to reach people who have previ...
The Importance of a Mobile Search Strategy Increasingly, mobile’s importance in our lives is becoming more evident. Our mobile phones can essentially be considered a permanent fixtur...
Google Analytics Change History Feature Similar to the Google AdWords Change History tool, Analytics is rolling out with its own version over the next few weeks. Exclusively for u...
Introducing Google AdWords Enhanced Campaigns Google AdWords Enhanced Campaigns have been rolled out to advertisers this month with a plan to upgrade all campaigns in mid-2013. This fea...
Quick Tip for Organizing Your Homepage Google+ Circles If you are trying to play in the world of Google+, you are most likely still learning the ropes and trying to figure out the most effective ...
Email Intelligence via Gmail Priority Inbox Do you ever open your inbox and have to take a deep breath as you see the total count climb… and climb… and climb? It seems like each day t...
Google Instant Search The idea of “search as you type” sounds great but I for one am not crazy about Google’s new search. I’ve been playing with the new search fo...
Google Showing More Results Per Domain Google recently updated their algorithm to show more organic results for a given domain. If you are interested in Ten Golden Rules, for exam...
Google Calendar Sync Now Supports Outlook 2010 Image via CrunchBase Last week Google added a new feature for users. As a fan of most Google products, I was happy to see Google Calendar i...
Don't Be Evil The New York Times reported on August 4, 2010, that Google and Verizon were on the verge of a deal that would allow Verizon to determine how...
Is There An ITunes Competitor In The Works? A few weeks ago, I read an article that Google may take on Apple in the music space, most likely being called – you named it – Google Music...
Google Insights for Search I attended the SFIMA Summit this past mid May and was blown away by Albert Chin’s presentation. Although he spoke about many topics the one...